SUMMER 2016 – The Show

In May 2016 Joselyne flew to Geneva in Switzerland to present our new Summer 2016 collection in a fashion show as part of the Africa Fashion Show Geneva. We got in contact to the organizers of the event here in Kigali when they came to visit us in our factory and announced the upcoming fourth edition of their event for African fashion designers. We had heard a lot about the last years events so we were immediately interested in representing African fashion from Rwanda in Geneva this year.

Joselyne extended her Summer 2016 collection for RWANDA CLOTHING with some more special pieces, made some changes here and there and reworked some of the outfits again – and so the latest RWANDA CLOTHING collection was ready for Europe.


One of the wildest RWANDA CLOTHING collections so far – the Summer 2016 collection in the version for the African Fashion Show Geneva 2016 was inspired by the African wildlife. Very sexy, pure and in natural colors, the collection has set new accents to the RWANDA CLOTHING fashion design language. Joselyne translated her African landscape into fashion, used new natural materials and combined her established styles with batik work fabrics and very special hand-made embroidery patterns all made in Rwanda.

The audience in Geneva was able to see the wild and pure Africa on their European catwalk and was excited about this new collection that is so rich in details and came with very new and unseen decoration styles. African soul and spirit at its best shown in Switzerland.

The Africa Fashion Show Geneva was held on the 28th of May 2016 at the Kempinski Hotel in Geneva, Switzerland with international designers showing the best of African fashion and culture.

It was the first time RWANDA CLOTHING participated in this event and a good occasion for us to launch a new collection outside of Rwanda. Thanks to all models and the organizers who made this event so great.